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Ertiga, Celerio, Vitara Lead Suzuki’s Strong Q3 2018 Sales

The brand continues to grow despite the industry-wide effects of TRAIN.

The excise tax really has made an impact over the automotive industry, for better or worse, but there are a few manufacturers who have managed to defy the impacts of the automobile excise tax, and Suzuki Philippines is one of them. Suzuki Philippines has achieved a 6 percent sales growth for the first nine months of the year compared with the same period in 2017. This strong sales performance has mainly been attributed to the success of the Ertiga, Celerio, and Vitara, which when combined, accounts for 59% of the brand’s total sales.

Despite the industry slowdown these past months resulting from market reaction to the first-phase implementation of the TRAIN Law and the inflation surges, the company was able to steadily increase its sales this year, with total sales volume exceeding 14,600 units as of September. 

“With the economic challenges and diversifying market demands, it is important more than ever to become flexible yet aggressive with our efforts to make sure that the Suzuki brand will maintain, if not surpass, its current performance.” shared Director and General Manager for Automobile Keiichi Suzuki. 

“We do not intend to compromise our commitment to provide only the best-value vehicles to Filipinos no matter what challenges come along the way. We will continue driving forward and sharing the Suzuki Way of Life with even more Filipinos,” he added.

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