The all-new, second-generation 2021 Rolls-Royce Ghost finally makes its online debut. Now riding on the British ultra-luxury automaker’s Architecture of Luxury platform, the Rolls-Royce Ghost aims to offer unparalleled levels of refinement whilst delivering a more dynamic driving experience than before.
Over the years, the average age of the Rolls-Royce Motor Cars brand has been dropping. Currently, the average Rolls-Royce customer is 43 years old, which is down from 56 compared to a decade ago. With this in mind, Rolls-Royce has embarked on a journey to reinvigorate its brand identity. The all-new Rolls-Royce Ghost is an embodiment of this new direction.
Rolls-Royce says that its new brand identity remains true to its heritage while speaking to its bright and contemporary future. As such, the all-new 2021 Rolls-Royce Ghost features an evolutionary design. While it looks similar to the outgoing model, subtle changes to the car’s proportions make the Ghost look sportier and more dynamic than ever. The front bumper features a wider air intake, while the grille is illuminated with 20 LEDs at night. The headlights provide illumination through the use of LEDs and a laser for the high beams, while the LED taillights feature a more striking design.
On the inside, the all-new Rolls-Royce Ghost is more luxurious than ever. As with the new Rolls-Royce Phantom flagship, the Ghost also features self-closing doors. Expectedly, the interior is finished in sumptuous materials expected from a multi-million peso luxury car. In addition, there is a new advanced surround sound system and a newly-developed Starlight Headliner which works alongside exciter speakers, thus turning the headliner as a speaker.
Rolls-Royce says that through its innovations in body construction and insulation, they were able to make one of the quietest interiors ever. Rolls-Royce calls this “The Formula For Serenity.” The aluminum-intensive architecture itself features complex shapes rather than “flat resonant surfaces.” The floors and bulkhead are also double skinned to further insulate the cabin. In addition, the Rolls-Royce Ghost features over 100 kilograms of sound-absorbing material all over the vehicle.
Through research, Rolls-Royce’s engineers also discovered that the internals of the airconditioning ducting caused the air entering the car to create an unacceptable level of wind noise. Combined with other obsessive changes such as the driveshaft and wipers, Rolls-Royce was able to create an interior that’s as silent as any car could ever be.
However, Rolls-Royce’s engineers also realized that too much silence can be disconcerting to the occupants. So, they added what their engineers call the “whisper.” The seat frames, for example, resonated with every movement of the passenger’s body and then harmonized all those noises through a damping unit in the seats. In addition, the trunk of the Ghost produces a low-frequency noise which is more of something that occupants would feel rather than hear at high speeds. The noise from the trunk is designed to escape into the cabin, just for the sole fact that occupants won’t feel insane due to the total lack of noise inside the all-new Ghost.
Powering the all-new Rolls-Royce Ghost is a 6.75-liter twin-turbo V12 engine that produces 563 hp and 627 Nm of torque. Power is sent to all four wheels via an 8-speed automatic transmission. Apart from its smoothness, the V12 engine also features distinctive porting in the air intake system to reduce unwanted engine sounds in the cabin.
Since the Rolls-Royce Ghost is also a self-driven Rolls-Royce sedan, the chassis has also been tuned to be more agile and fun to drive. The engine is now placed behind the Ghost’s front axle in order to achieve a perfect 50/50 weight distribution. In addition, the AWD system sends power to the wheels with the most grip for better cornering. Lastly, a new all-wheel steering system helps this long luxury sedan maneuver better through tight spaces.
The 2021 Rolls-Royce Ghost also features a new Planar Suspension System. This suspension is the result of ten years of testing and development. Through an Upper Wishbone Damper and a “Flagbearer” system that uses cameras to read the road ahead, the suspension is able to adjust its damping in advance even before the car drives over a pothole. The Planar Suspension System also works in conjunction with the new AWD system, all-wheel steering system, stability control, and self-drying braking system.
This new suspension system works on top of the brand’s signature double-wishbone Magic Carpet Ride air suspension system, which features self-leveling when the rear end is fully loaded.