Ford Philippines’ experiential test drive event Ford Island Conquest (FIC) is making its next stop in Cebu City at the end of this month, further expanding its presence to reach more customers in the Queen City of the South and nearby areas.
The Ford Island Conquest will be at the SM Seaside City Cebu on October 28-30 and will feature a dynamic display and on-road test drive, allowing customers to see and experience the segment-leading features and capabilities of Ford vehicles led by the next-generation Ford Ranger and Ford Everest.
Customers who will make a reservation at the 3-day event are entitled to pick a prize when they reserve the next-generation Ranger and Everest, as well as the Territory, Mustang, and Explorer.
Over P2 million worth of cash discounts and prizes are up for grabs for customers, with a cash discount of as much as P100,000. Other prizes include cash discounts of P10,000, P20,000, P30,000, a 3-year Scheduled Service Plan (SSP), various premium Ford merchandise, and next-gen Ranger and Everest accessories packs.
Customers who will avail of a financing program through partner banks BPI or EastWest for the next-gen Ranger and Everest, Territory, Mustang, and Explorer will also get an additional P15,000 cash discount.
“We are excited to bring our Ford Island Conquest event to Cebu City and give more customers and enthusiasts the chance to check out and test drive our next-generation Ford vehicles,” says Mike Breen, Managing Director, Ford Philippines. “We’re definitely encouraged with the great results and positive feedback from our previous FIC legs, and we intend to sustain the momentum with our fifth FIC leg in Cebu and a few more planned roll-outs before the end of the year.”
The Ford Island Conquest in SM Seaside City Cebu will be open from 10:00 a.m. to 9:00 p.m., with the test drive activity open until 6:00 pm. Customers who are going to test drive the vehicles are advised to wear the appropriate footwear. The event is open to the public and admission is free.