How Chery Auto PH Is Tangibly Improving Its Aftersales Service Quality

In a bid to strengthen its commitment to delivering unparalleled aftersales service to its customers, Chery Auto Philippines (CAP) held its first-ever Skills Olympics for its service technicians and spare parts representatives nationwide.

The goal of the Skills Olympics is to elevate the expertise of Chery Auto Philippines’ Aftersales Service technicians and spare parts representatives by promoting the brand’s “Fix it Right the First Time” program, as well as to convey the importance of customer satisfaction in the dealerships. Through this competition, the dealerships are motivated to continue to engage in activities that will not only further hone their skills but also train them to be globally competitive. 

The said competition is expected to foster a spirit of healthy competition and boost the technicians’ and spare parts associates’ morale to be able to create a lasting impact on the aftersales team’s dedication and loyalty to the brand.  

With this program, CAP would like to give assurance to its customers that it is investing in the skills and capabilities of its aftersales team.  

Chery Auto PH’s Skills Olympics winners:  

Technician: 

Partsman

United Asia Automotive Group Inc. (UAAGI) Chairman Rommel Sytin said “With this kind of competition, Chery Auto Philippines wants to highlight the importance of fostering a competitive spirit within its team. Chery would like to continue building on one of the brand’s strengths which is aftersales service. The brand eyes to reaffirm its dedication to setting new standards in aftersales service through programs like the Skills Olympics.”