After confirming earlier this year about its impending arrival, Ford Philippines today opens reservations for the highly anticipated iconic SUV built to take adventures further–the 2024 Ford Bronco. Its arrival is also coinciding with another iconic Ford nameplate that’s set to arrive in the Philippines already in its seventh generation, the new Ford Mustang.
Exclusively available for online reservation, Ford Philippines also announced that it will offer the 2024 Ford Bronco Outer Banks with the Sasquatch Package in the country. The suggested retail price starts at P4,998,000 and comes with a complimentary Peace of Mind service inspection package for a worry-free ownership experience.
The body style that Ford Philippines will also be offering is the five-door version. It has a removable hard top and doors, along with LED headlights with a signature design that complements its unique black-painted grille and stylish white “BRONCO” lettering that showcases its readiness for rough terrains.
As mentioned, the model we’re getting is the Outer Banks with the Sasquatch package, which means you get 17-inch Black High Gloss-Painted Aluminum with an Alloy Beauty Ring and Bead Lock Capable wheels. You also get Position-Sensitive Bilstein Shock Absorbers, High Clearance Suspension, and High Clearance Fender Flares along with Mud Terrain Tires.
As for interior amenities, the new Bronco comes with leather-trimmed seats in dark space gray and navy pier color with power-adjustable front seats. Front and center is a 12-inch SYNC4 infotainment system with wireless Apple CarPlay and Android Auto and enhanced voice recognition. It is also equipped with a Bang & Olufsen sound system with 10 speakers including a subwoofer.
Under the hood of the 2024 Ford Bronco is a 2.7L EcoBoost turbocharged V6 Engine that is mated to a 10-speed automatic, with the engine itself delivering 335 horsepower and 555 Nm of torque. It also offers a range of driving modes to optimize performance in various off-road conditions as well as a 4×4 system that’s complemented with the Bronco’s famous G.O.A.T. Modes (Goes Over Any Type of Terrain). This lets the Bronco conquer any terrain, weather, or whatever the roads and trails throw your way, with the simple turn of a dial.
The 2024 Ford Bronco also comes with the Ford Co-Pilot360 suite of advanced driver-assistance systems (ADAS), which includes Adaptive Cruise Control, Blind Spot Information System (BLIS) with Cross-Traffic Alert, Lane Keeping System, and Pre-Collision Assist with Automatic Emergency Braking. This comes on top of the 360-degree camera that helps improve driver awareness with better visibility, especially in rocky and unpredictable terrain.
Finally, the 2024 Ford Bronco is also fitted with the FordPass telematics services. With certain features such as the Intelligent Oil Life Monitor, Vehicle Status, and Vehicle Location, owners are supported with information to ensure readiness for the adventures they are about to take.
“We are ecstatic to finally add the All-New Bronco to our stable of highly capable off-road vehicles in the country. The opportunity to be one of the first to own an icon is here and we encourage customers looking for a rugged, off-road capable vehicle to reserve the All-New Ford Bronco online starting today,” said Mike Breen, Managing Director, Ford Philippines.
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