Chery Auto Philippines has finally launched the much-awaited Tiggo 7 Pro. Chery’s latest offering is priced within the subcompact crossover SUV segment, but its dimensions are marginally bigger than rivals like the Geely Coolray or the Hyundai Kona. This puts the all-new Chery Tiggo 7 Pro in a unique position in the highly-competitive small crossover SUV market.
“We are excited to finally give the full reveal of our all-new Chery Tiggo 7 Pro. With its upmarket styling and luxury features, we expect it to surprise and delight Filipinos longing for the design and technology found in high-end luxury SUVs, but at a much more affordable price point,” says Chery Auto Philippines President Rommel Sytin.
Measuring at 4,500 mm long, 1,824 mm wide, and 1,746 mm tall, the all-new Chery Tiggo 7 Pro is marginally bigger than most of its key rivals. In addition, the Chery Tiggo 7 Pro looks very distinctive and European. As a matter of fact, its design was penned by a Briton, Chery’s Vice President and Global Chief of Car Design, Kevin Rice. Rice was instrumental in the design of Mazdas, including the MX-5, from 1999 to 2005 and was Hiroshima’s European Design Director. He also worked with BMW for the exterior design of the previous generation of the BMW 1, 3 and 4 Series.
The assertive design starts with its bold grille flanked by slim LED headlights. The fog lamps and daytime running lights (DRLs) are all LED as well to give this crossover SUV a modern look. Moving towards the side, and you’ll see a striking floating roof effect thanks to the use of blacked-out pillars. There are also creases and lines that further accentuate the Tiggo 7 Pro’s sleek side profile. At the back, the LED taillights are connected by an LED strip that gives it a distinct appearance at night.
Step inside the Chery Tiggo 7 Pro and you’ll see just how much the Chinese automaker has improved over the years. A lot of the interior’s surfaces are covered in leather, which is unlike anything you’ll see even on some more expensive competitors. Drivers will be greeted by a fully-digital instrument cluster and a large 10.25-inch touch screen infotainment system that features Apple CarPlay and Android Auto. There’s also a separate 8-inch touch screen for the climate controls, along with LED ambient lighting, wireless smartphone charging, panoramic sunroof, smart entry with push-button start, a hands-free power liftgate, remote engine start, just to name a few.
Under the hood of the Chery Tiggo 7 Pro is a 1.5-liter inline-4 turbocharged gasoline engine that produces 145 hp and 210 Nm of torque. Power is sent to the front wheels via a CVT with nine simulated gears.
As for safety, the Tiggo 7 Pro gets the usual plethora of airbags along with electronic stability and traction control, hill start assist, hill descent control, emergency stop signal, and even a 360-degree camera with multiple 3D views.
Chery’s latest crossover SUV looks great, is packed with features, and is extremely competitively priced. Despite being dimensionally bigger than its key competitors, it will go on sale with an introductory price of P1,198,000. Couple that with Chery’s industry-leading 10-year/1 million kilometer engine warranty, 5-year/150,000-kilometer general vehicle warranty, free 3-year preventive maintenance service and free 3-year roadside assistance, and you’ve got a crossover SUV whose value proposition is hard to beat.