The Ford Territory has officially reached its 15,000th customer milestone in the Philippines, a testament to its growing popularity in the market more than two years since its launch in 2020.
As of September 2022, Ford Territory sales totaled 15,236 units since it launched in August 2020. Over the last three years, sales for the Territory SUV have been consistently growing with 1,925 units sold by the end of 2020, 6,881 units sold in 2021, and 6,430 units sold for the first nine months of 2022, or a 29 percent increase from the same period a year ago.
The Ford Territory has also shaken up the small SUV segment in the market in the last few years, retaining its sales leadership with a 52 percent market share in the first nine months of 2022.
“We are very happy to achieve another milestone for the Ford Territory in the Philippines – over 15,000 happy and proud owners all over the country. It is truly a representation of the trust that we receive from our customers and the great support from our dealers to enhance the ownership experience,” shares Mike Breen, Managing Director, Ford Philippines. “As we see more Ford Territory SUVs being driven on the road, we can’t wait to see more Filipino customers experience the amazing features and capabilities that the Ford Territory offers.”
The Ford Territory first reached its 5,000th customer milestone in June 2021, then later on its 8,000th customer milestone in November of the same year. At the end of the first quarter of 2022, Territory owners in the Philippines have grown to a 10,000-strong community.
In order to further expand ownership, Ford Philippines is offering a free 3-year scheduled service plan (SSP) together with the purchase of a Ford Territory. Customers can also avail of a special financing program where they can get the Territory at an all-in downpayment of P149,000.
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